Contact Info

Gina Cusano
[email protected]
818-581-9668

Travelbox

An app that delivers convenience and comfort to traveling professionals.

Project
Travelbox
Timeline

August - September 2024

Role

Researcher, Product Designer, Visual Designer

Tools

Figma, Figjam, Zoom, Optimal Workshop, Whimsical, Ballpark

Skills

User Research, Interviews, Research Synthesis, Affinity Mapping, Sketching, Storyboarding, Wireframing, Prototyping, User Testing

Travelbox Mobile App Screenshots

Overview

Travelbox is a mobile-first app designed to deliver convenience and comfort to professionals who temporarily relocate for work.

Thoughtfully curated and customizable subscription boxes provide living essentials and starter supplies to make a temporary rental property feel like home.

Recieveing a shipment with needed essentials gives peace of mind so that relaxing is top priority after long work days.

The Problem

Professionals who temporarily relocate for work can become overwhelmed and stressed trying to settle into their new environment.

The Solution

To design a user-friendly product by offering affordable subscription boxes that deliver essentials to provide convenience and comfort during their short-term stay.

View Prototype
Travelbox Mobile App Problem and Solutions

Discover

To generate empathy, research was conducted to uncover needs and pain points.

Interviews

Most interview participants work in film production and one in healthcare as a travel nurse. The topics discussed were their relocation experiences, living in short-term rental properties and the challenges faced while away.

Interviews
Nurse walking in public

Affinity Map

Participant input was synthesized by grouping similar responses into clusters. This uncovered common connections between the users.

Affinity map
Multicolor post-its with notes written on them

Key Findings

  • The process of temporarily relocating for work can be overwhelming.
  • Staying within a housing allowance is difficult when unexpected relocation costs occur.
  • There is uncertainty about what to pack and how to prepare for a new environment.
Travelbox-discover quote

Define

The next step included ideation, and defining a clear product goal.

How might we create a user-friendly and informative resource that eases the uncertainty for professionals who temporarily relocate for work?

Idea Selection

An online marketplace that offers housewares, supplies, toiletries, seasonings and more for one-time, bi-weekly or monthly delivery.

Illustrated Blue Arrow pointing Right

Project Goal

To design a user-friendly product for professionals who temporarily relocate for work by offering affordable subscription boxes that deliver essentials to provide convenience and comfort during their short-term stay.

Storyboarding

The User
Travelbox Storyboard Illustrations
The Problem
Travelbox Storyboard Illustrations
Solution Intro
Travelbox Storyboard Illustrations
Product in Use
Travelbox Storyboard Illustrations
Product In Use
Travelbox Storyboard Illustrations
Happy Outcome
Travelbox Storyboard Illustrations

Develop

Mental models guided the development of a user-friendly product.

Task Flows

Mapping key features of the product served as a reference during wireframe creation and low-fidelity screens.

Wireframes

Mapping key features of the product served as a reference during wireframe creation and low to high-fidelity screens.
Low-fidelity
Mid-fidelity
High-fidelity

Core Values

Comfort

Travelbox offers thoughtfully curated and custom subscription boxes filled with essential items that provide warmth, familiarity, and comfort to your temporary space.

Convenience

Travelbox provides a seamless and hassle-free experience because temporary work relocation shouldn’t be stressful. Our goal is to help you settle in quickly so you can thrive on the job.

Personalization

Travelbox gives you the power to tailor your subscription based on specific needs because no two homes or professionals are the same. We ensure each box feels is uniquely yours.

Flexibility

Travelbox knows every rental property is different. That’s why we provide subscription flexibility – so you can choose items that best fit your preferences and temporary living.

Deliver

Polishing the brand and final prototype.
Branding

Brand Style Guide

The Travelbox core values drove the visual identity. Reliable, approachable and friendly are anchors to the brand. A custom logo, icon sets and thoughtful color palette was created.

UI Library

UI Library

This is a cohesive component library where the elements are user-friendly and functional for ease of use.

Usability Test

The unmoderated usability test was conducted on Ballpark and completed by nine people. The design was well-received with a few priority recommendations. The key features tested included:

Create account
Onboarding Quiz
Shop Landing
Select Subscription

Positive Feedback

  • Structure

    • Easy to understand
    • Clear messaging
    • Well structured
    • User-friendly

  • Design

    • Consensus loved it
    • Visuals work well together
    • Overall aesthetic well-received
    • Style evokes calm, ease, comfort

Priority Recommendations

  • Add email verification to account sign-up
  • Fix inconsistencies on button labels
  • Add option for help, chat or FAQ’s
  • Replace relaxation onboarding question
  • Add example of how it works or box contents