California Lutheran University
Cal Lutheran’s biannual alumni magazine redesign included a new masthead, cover, feature story spreads – totaling 40 refreshed pages. The updated title design incorporates three typefaces to reflect the university’s past, present, and future. This redesign engages a multigenerational audience with dynamic layouts, photography, and graphic elements—while maintaining the integrity of CLU’s brand. The publication […]
Gilead Sciences, Inc.
The purpose if this campaign was to provide key information for Executives transitioning to a new role within Gilead. An interactive PDF was created to engage users via buttons, links, forms and charts. These dynamic elements presented the content in an organized and memorable way. A main theme graphic was created for visual impact and […]
California Lutheran University
By leveraging the Cal Lutheran brand, this issue of their bi-annual magazine was updated to create a more open layout with shorter articles and full featured imagery. The intent is to gradually introduce its readers to a full redesign in the next issue. The publication is mailed to alumni, parents, friends and also distributed campus […]
Gilead Sciences, Inc.
The Employee Service Center (ESC) is a modern workspace for Gilead employees to receive HR and Payroll information. The internal campaign design leveraged Gilead’s branding to introduce the new portal in a dynamic and user-friendly way. A main graphic was created as a visual staple across all campaign materials. The rollout included interactive digital guides, […]
Alteryx, Inc.
This internal corporate campaign was designed for a 3-day meeting welcoming newly hired Alteryx employees. Various pieces were created to educate employees about company history, values and instructions for team building exercises. The print materials included pocket folders, guidebooks, activity cards, brochures and a table map. The colorful and energetic theme reflects the company’s data […]
California Lutheran University
Annual Shakespeare Festival poster designs for “Macbeth” and “As You Like It”. Each design captures the essence, spirit and theme of these iconic Shakespeare plays acted by students.
Basic American Foods
Basic American Foods prides themselves on helping restaurants, universities and hotels create mealtime victories with delicious food. With an updated corporate brand, these sales pieces were created to promote new menu items and showcase company highlights.
Silicon Valley Bank
Participants embarked on a storytelling journey by utilizing printed elements housed within this “album”. The print pieces guided the participant through various activities. The design challenge was to elevate SVB’s existing brand identity into an elegant and unique style that reflected history and the future.
805 Catering Co.
805 Catering Co. is a full service, boutique catering company specializing in globally inspired California cuisine. Since pineapples are a universal symbol for hospitality, it was only fitting to integrate that into their company brand.
Vista del Mar
This rebrand project included a logo and pocket folder design. The blue color palette and wave element reflect the serene and calming environment of the property which is located off the Pacific Coast near the Santa Monica Mountains.